Hasbro agreed to market toys by Bushnell’s firm.
- Share via
New York-based Hasbro said it will manufacture and market electronic toys developed by Axlon, a Sunnyvale, Calif.-based company headed by Nolan Bushnell, who also founded Atari and Pizza Time Theatre. Hasbro, with $1.4 billion in revenue last year, also said it was acquiring an electronic consumer product currently under development at Axlon.
More to Read
Inside the business of entertainment
The Wide Shot brings you news, analysis and insights on everything from streaming wars to production — and what it all means for the future.
You may occasionally receive promotional content from the Los Angeles Times.