City Officials Draft Plans to Modernize Part of City

Plans are underway to make the rundown eastside of West Hollywood look more like the hip west end by rehabilitating old buildings, building commercial structures, preserving moderate-income residences and giving the area its own identity.

City officials are drafting plans for a streetscape and several improvements in the area, which is bordered by La Brea Avenue on the east, Hayworth Avenue on the west, Fountain Avenue on the north and the Los Angeles city limits on south.

Allyne Winderman, economic development and housing manager, said residents and merchants have pushed for the redevelopment project in hopes of improving the quality of life there.