Company Town Film Profit Report
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This report is based on projections of total U.S. box-office gross from a consensus of industry sources and studio financial models. The U.S. and Canadian returns (about 55% of gross) represent only 20% of a film’s final revenue, which includes overseas theatrical, video and TV income. The industry marketing average of $30 million per film is factored into these profit equations, as is the relative strength of specific film genres in foreign markets. Results for the weekend of Aug. 3-5:
Highlights:
* “Rush Hour 2” looks to be another solid profit maker, ushering the way for a continuation of the franchise.
* “The Princess Diaries” looks to be a solid Disney family film hit.
* “Original Sin,” in which MGM has only $8 million at risk, should at least break even for the studio, though the film itself may not make it into the black.
$$ Mega-Moneymakers ($50 million or more in profit)
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Projected Box- Estimated U.S. box-office office cost, in receipts, Movie title Studio rank millions in millions Planet of the Apes Fox 2 $100 $190 Jurassic Park III Universal 4 92 175 Rush Hour 2 New Line 1 90 170 The Fast and the Furious Universal 11 38 142 America’s Sweethearts Sony 5 48 95 Legally Blonde MGM 7 18 85
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$ Moneymakers ($10 million or more in profit)
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Projected Box- Estimated U.S. box-office office cost, in receipts, Movie title Studio rank millions in millions Dr. Dolittle 2 Fox 9 $72 $110 Cats & Dogs Warner Bros. 10 60 92 Scary Movie 2 Dimension 12 45 72 The Princess Diaries Fox 3 30 70
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? Toss-ups ($5 million or more in profit/loss)
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Projected Box- Estimated U.S. box-office office cost, in receipts, Movie title Studio rank millions in millions The Score Paramount 8 $68 $68
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Losers (less than $5 million)
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Projected Box- Estimated U.S. box-office office cost, in receipts, Movie title Studio rank millions in millions Original Sin MGM 6 $26 $15
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Notes: Cost estimates are for production only. Only half of box-office receipts come back to the studio.
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If you have information or comments about the chart, call (213) 237-2001 or send e-mail to [email protected]. Send faxes to (213) 237-7837.
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